Help a serial Austin-based entrepreneur create a brand big enough to bring the Woolly Mammoth back to life through modern genetic science and his partnership with Harvard’s world-famous geneticist, Dr. George Church.
Starting with the name, we made sure we did everything in a Colossal way. On a rushed timeline, we named the company, crafted the voice and messaging, designed the brand universe and then created an entire, massive website with intricate functionality.
Colossal launched and immediately received national and international recognition from major news outlets, including New York Times, Guardian UK, National Geographic, Fast Company and more. Even NASDAQ celebrated the launch with a 3-story illuminated billboard ad in Times Square.
Full case study coming soon.