Colossal

Some projects are big; this one was Colossal. Maven was approached to completely build a brand for a bioscience company that was blazing a path into the future by bringing back the past. It started by naming the brand Colossal and then developing a voice and messaging system that worked alongside the unique visual identity to breathe life into this giant brand. Exciting colors, iconic design, and art direction dance in synchrony with the words that tell the story of cutting-edge science trying to change the world through de-extinction.