Jupiter Supper Club

For Jupiter Supper Club, we crafted a visual identity steeped in legacy and history, drawing inspiration from its namesake, Jupiter Mars, the owner's great-great-grandfather and a former slave. The logotype is inspired by the typeface on the cover of a book written by Jupiter's son, James, about his life. The Supper Club, housed in a building from 1875, and the fact that Jupiter Mars served in the Revolutionary War, heavily influenced our branding choices. We embraced this rich heritage in our style and type selections to honor and reflect the profound legacy of Jupiter Mars.

Services
Brand Identity
Copywriting/Positioning
Industry
Food + Drink
Hospitality
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Lake Nona Performance Club
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